Results

Best visitation for a free exhibition at WA Museum Boola Bardip
4× expected attendance
1.2M+ media reach across national and cultural publications
Featured in The West Australian, Urban List, RTRFM and more
Celebrated as the largest exhibit of Spinifex Art Project works ever exhibited together

Strategy

Told a story of resilience, connection, and cultural continuity

Created a respectful, community-led campaign in close collaboration with the Spinifex Arts Project and the Aboriginal Advisory Board

Targeted schools, cultural tourists, and art audiences with tailored content

Delivered inclusive programs, including Quiet Mornings and Auslan tours

Used authentic, vivid imagery and video storytelling to educate people properly

Achievements

Showcased pivotal artworks that contributed to the 2000 Native Title Determination

Strengthened ties with Indigenous artists, communities, and audiences

Reinforced WA Museum Boola Bardip’s role as a place for truth-telling and cultural connection

Delivery

Creative direction & culturally aligned campaign
Community and artist collaboration
Digital storytelling and visual content
Inclusive program support (Quiet Mornings, visual stories and sensory maps)
Stakeholder engagement
Digital stratergy